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Jon Dean

Managing Director

Jon started his career on a two-year Management and Leadership Development Programme with Inchcape, a retail motor-franchise group, after which he was promoted to Sales Manager within the Land Rover franchise at the age of 22.

He subsequently moved into an Area Manager role in the motor-vehicle finance industry with Chartered Trust (now Black Horse Finance) where he managed dealer group and manufacturer relationships and completed his Finance and Leasing Association (FLA) examinations in commercial and financial practice.

His first business venture came when he set up a specialist technology leasing company. This established several high-level agreements with technology vendors who offered the company’s services to commercial clients either directly or through resellers, to help them to procure their solutions.

After a successful trade sale of that business, he spent a short while delivering consultancy and training by individual request before realising there was a significant gap in the market for high quality, flexible and usable leadership and management training.

He established Impellus in 2008 with a set of principles around every training course and qualification; they should be enjoyable, understandable, and deliver real and immediate organisational results. These principles run through every programme the company delivers to this day.

What we do

Everything we do is about encouraging managers, leaders and key team members to consider the power and agency they have to deliver at the highest level.

We’re chosen repeatedly by many of the UK’s leading employers.

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Our Clients

We’ve delivered results for over 8,000 businesses, public-sector organisations and non-profits. See some of them.

Woodford Heating & Energy
Case study

Woodford Heating & Energy

Woodford Heating and Energy specialises in mechanical building services for the London construction market.

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Customer testimonial

Very well presented- Mel really knew her stuff! It also helps that Mel is charismatic so the day  flew by. Most enjoyable was that I could actually take away something of value- the adult ego state or as I like to call it- "Adulting". This will definitely be a conscious choice to make this a starting point for my work communications moving forwards so that it eventually becomes the norm for me.

M.H-M , Insite Energy Ltd

The breakout rooms were really helpful for learning, everyone came from different companies/experience levels/team structures and it was important to hear that the challenges are broadly similar. Gave us ample opportunity to learn from one another, and David (James) was great at consolidating that in the bigger group.

R.M , Strategy Insights International Limited

Alison was a great trainer and engaged really well with all the delegates. I found the breakout sessions in the groups useful as although we worked in different industries the discussions were universal to all.

A.W , Glenham Property Management Ltd

Great course for presentation skills, really got me to re-evaluate my structure & how I come across. Will be very helpful for presentations internally/externally or virtually/in-person!

A.C , Aria Networks Ltd

I'm very happy to complete my Impellus level 3 open management course, I enjoyed all of the 5 days learning and interacting with all the other attendees.

Leon Jones , Cambridge Fire Research Ltd

Consistency and flexibility

Deliver the same levels of learning in the ways that works best for each individual in your team. Whatever their circumstances.

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Contemporary expertise

Our experienced trainers and assessors stay at the forefront by continuously training and being assessed themselves.

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The Impellus Business Centre

The Impellus Business Centre provides online access to your organisation’s account and learning records. Free for all clients.

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Entirely results-focused

Every course, every qualification, every time we help or advise we’re focused on delivering real and measurable workplace results.

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Thought leadership

How to Become a Project Manager

How to Become a Project Manager

The world of project management is exciting, fascinating and can be highly rewarding. If you’re looking to become a Project Manager but you don’t know where to start, the good news is that ...

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